Going back to the point about is it honesty the best policy? I have found a video about the Tobacco Industry saying that tobacco isn’t that bad. They have used tools like doctors and professionals to convince the audience about the benefits of smoking.
This video shows an unethical PR way of campaigning.
After all the research done to give you as much information about PR in everyday ethics, I must say that my conclusion about this topic is that acting ethically is a very powerful tool if you want to gain clients, and to be honest with your self.
At the end of this video you will have the opportunity to see the reality of smoking, and how it really affects the human body. Is it really ethical to lie about the consequences of the product you are trying to sell, or is it just beneficial in a short term?
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